Develop Your Export Plan With This Free Template
Planning to export for the first time or ready to take your sales to a new frontier? Use the template* we’ve provided below to help you get organized with this new endeavor. If you have questions along the way, feel free to send us a message. We’d be happy to help you strategize, design and build out your plan.
SAMPLE EXPORT PLAN OUTLINE
Introduction: Why our company should export
Part I – Export Policy Commitment Statement
Part II – Situation/Background Analysis
Product or service
Resources of the firm
Industry structure, competition, and demand
Part III – Marketing Component
Identifying, evaluating and selecting target markets
Sales goals: profit and loss forecasts
Part IV – Tactics: Action Steps
Primary target countries
Secondary target countries
Part V – Export Budget
Pro Forma financial statements
Part VI – Implementation Schedule
Periodic operational management review to measure results against plan
Addenda: Background data on target countries and market
Statistics and background facts
Go to our Free Resources page to download a copy of this export plan template.
*Thanks to the US Commercial Service for sharing this export plan.
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